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How We’re Different

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"Innovation is a big part of who we are." -Chuck Schwab, Founder

How We're Different

Schwab has a 40-year history of innovation and industry-leading change for the good of all investors. Our passion and purpose are what truly set us apart.


Since 1973, we’ve challenged the status quo. When investing got too complex, we made it accessible to all. When costs got too high, we led the industry in lowering prices. See how we’re constantly innovating to help meet your evolving needs.

1980 Industry-first 24-hour quote service 1984 Launched Mutual Fund Marketplace® offering leading, non-proprietary funds 1989 Launched TeleBroker® enabling trading by phone 1992 Reset industry pricing with no-transaction-fee Mutual Fund OneSource®service and no-annual-fee IRA 1996 Launched online trading with discounted trade commissions 2002 Launched proprietary equity rating method to help investors make better informed decisions 2003 Opened Schwab Bank, offering investors integrated banking and lending solutions 2009 Launched zero- commission online ETF trades (now over 6 billion in assets) 2010 Launched mobile app, including remote deposit 2011 Launched online client ratings and reviews, and launch of new platform for active traders, StreetSmart Edge® 2012 Introduced Schwab Index Advantage®, a first-of-its-kind 401(k) plan solution
1980 Industry-first 24-hour quote service 1984 Launched Mutual Fund Marketplace® offering leading, non-proprietary funds 1989 Launched TeleBroker® enabling trading by phone 1992 Reset industry pricing with no-transaction-fee Mutual Fund OneSource® service and no- annual-fee IRA 1996 Launched online trading with discounted trade commissions 2002 Launched proprietary equity rating method to help investors make better informed decisions 2003 Opened Schwab Bank, offering investors integrated banking and lending solutions 2009 Launched zero-commission online EFT trades (now over 6 billion in assets) 2010 Launched zero- commission online ETF trades (now over 6 billion in assets) 2011 Introduced Schwab Index Advantage®, a first-of-its-kind 401(k) plan solution 2012 Launched online client ratings and reviews, and launch of new platform for active traders, StreetSmart Edge®


Investors should consider carefully information contained in the prospectus, including investment objectives, risks, charges, and expenses. You can request a prospectus by calling 800-435-4000. Please read the prospectus carefully before investing.

Charles Schwab & Co., Inc.  An innovator in financial services
  • Incorporated in April 1973
  • Total client assets: $1.89 trillion (as of 9/30/12)
  • 8.7 million active brokerage accounts (as of 9/30/12)
  • Over $200 billion in assets under management*—among the nation’s largest asset management companies
  • Among the largest money market fund managers and providers of retail index funds
  • Headquartered in San Francisco, California, with offices in Texas, Ohio, Colorado, Indiana, New Jersey, Arizona, and Florida
  • Over 300 branches in 45 states, plus Puerto Rico and London

Charles Schwab Bank  A new kind of bank
  • Opened in April 2003 as a subsidiary of The Charles Schwab Corporation
  • $89 billion in balance sheet assets (as of 4/15/2013)
  • Member FDIC and an Equal Housing Lender

See the Schwab Bank Brochure for more details.