Loading navigation

Wedding Planning: A Financial Guide for Parents

If you plan to contribute to your child's wedding, at what point does it come at the expense of other financial goals? Explore ways to help your gift extend beyond the big day.
November 13, 2026•Jeannie Bidner
On the one hand, it's stunning. On the other hand, retirement.

Dear Schwab,

Our adult child is in a serious relationship, and we expect the couple to get engaged soon. We plan to contribute to their wedding, but we'd like them to consider how some of that money could help support their financial future, such as buying a home or pursuing other investments. How can we discuss financial priorities without diminishing their vision for their big day?

Dear Reader,

It's great to think about this before wedding plans get underway.

The average wedding in the U.S. costs nearly $35,000 and can climb significantly depending on the guest list, location, and level of lavishness.1 Couples and parents alike can easily get swept up in the excitement and end up spending more than they had originally planned.

At the same time, many parents understandably wonder whether some of the money earmarked for a wedding could have a greater long-term impact if directed toward goals such as a home purchase, a business venture, or saving for retirement.

It's natural to want your child to find balance. The key is having a conversation that validates their dreams while encouraging thoughtful financial decision-making. Here's how you might approach it.

Begin broadly

When a wedding is on the horizon, start the conversation by discussing something other than the budget. What do your child and their partner want to accomplish with the event? Do they feel strongly about bringing together their extended families and friends, or do they want a more intimate gathering? Ask yourself, too, what your own expectations are. Do you envision a grand, traditional celebration, or would you be perfectly happy if the couple eloped and took an extended honeymoon?

There's no guarantee that you and your child will be in complete alignment—and that's fine. Remember, it's their day, not yours. Still, it's good to know where everyone is coming from before beginning to plan a wedding that will involve the couple and, likely, both their families.

Do the math

Whether your gift goes toward paying for a wedding or anything else, make sure you understand the impact of a big one-off expense on your own finances. Your generosity shouldn't take away from your own financial security. Will it strain your resources, or otherwise affect your retirement or other goals?

A financial advisor or estate planner can help you evaluate the trade-offs, allowing you to make your offer with confidence.

Be up front

Communicate early and transparently about how much you can comfortably offer. Be honest about your desire to see them balance a memorable celebration with a strong financial foundation. You might say, "We'd like to contribute $50,000 as you begin this next chapter together. We hope you'll create a wedding that's meaningful to you, but we encourage you to consider how our gift could also help you invest for tomorrow. Let's talk through the possibilities together."

Those numbers can seem abstract to people in their 20s and 30s, so try connecting them to goals they may already be thinking about, such as starting a business or saving for their child's education. Present a range of options and help them understand the implications of each one.

Use our investment goal calculator to show the impact of investing various amounts and how those assets can appreciate over years or decades.

Be accepting

A gift is just that—a gift. While it's reasonable to share your perspective, your intention shouldn't be to control how your child uses the funds by attaching conditions or offering different amounts based on their choices. Likewise, avoid framing the discussion around how weddings were done in your generation or suggesting that a larger celebration isn't worth the expense.

Your child may devote most of your gift to the wedding, or they may choose to set aside a portion for their new married life. Either way, the most important thing is to have an open, respectful conversation that leaves them free to decide what is best for them.

Ultimately, it's their wedding—and their future.

1The Knot Real Weddings Study 2026, theknot.com, 02/17/2026.

Discover more from Onward

Keep reading the latest issue online or view the print edition.

AdobeStock_127938805_Onward_Q426_700x350.jpg

Explore more topics

This material is intended for general informational and educational purposes only. This should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned are not suitable for everyone. Each investor needs to review an investment strategy for their own particular situation before making any investment or trading decisions.

All expressions of opinion are subject to change without notice in reaction to shifting market conditions. Data contained herein from third-party providers is obtained from what are considered reliable sources. However, its accuracy, completeness, or reliability cannot be guaranteed.

For illustrative purposes only. Individual situations will vary.

1126-T17M