SCHWAB COACHING®

Meet James Boyd.

The Trend Follower who can help teach you how to spot those trends.

"We've seen different market trends—uptrends, downtrends with high volatility, and sideways with low volatility. So the people you're getting taught from have experience. This is not the first time they have seen certain things." — James Boyd

The short story.

James Boyd graduated from the University of Utah with a degree in German but found his true calling in the world of investing. His main areas of focus are technology, commodities, and momentum-based trading strategies. He's all about reading price action, spotting trend reversals, and identifying breakouts. James has his U.S. industry licenses for Series 3, 7, and 63, and he is currently working on his CFA® credentials to level up his game even more.

Soft music plays throughout.

Charles Schwab logo morphs into Schwab Coaching® logo.

Throughout the video, the speaker (James Boyd) appears sitting on a sofa in an office, smiling and laughing and standing indoors next to a set of stairs, smiling while looking at the camera. 

Onscreen text: James Boyd

James Boyd: My name is James Boyd. I'm a Schwab Education Coach, and I specialize in intermarket analysis.

Onscreen text: What do you love most about being an Education Coach?

James Boyd: What I want to try to do is try to help people make progress sooner and get the right answers. Potential solutions.

I want to help people find out what are their questions, and how do you actually talk to someone who has experience, who cares? 

And then I can explain it to them and then help overcome their fears. Because that's a lot of times what happens is people have questions, they learn potential solutions, and then they say, okay, am I really going to go out and practice it now? 

And I help overcome their fears through experience of seeing markets go up and down.

And that's really what I try to share with them. But the biggest thing is I want to connect with them as a person and say, "I'm an investor, just like you. And I at one point, I was right where you were."

Onscreen text: What is your coaching style like?

James Boyd: Well, if you come to any of my webcasts, they probably have anywhere between 2 to 500 people. People actually come there because they actually know that they're going to see value. I don't waste a lot of time. We cover a lot of material. We actually want to make sure your questions are answered. 

Some people are very good at teaching beginners. Some people are good at teaching beginners to intermediate. Some people are good at teaching advanced and not below. 

I don't care what your question is—that's the topic, okay? And we all can actually talk about it right on the fly. I'm going to teach you. But at the same time is I'm going to teach you with passion. I'm going to get into the details because I love the details.

I'm also going to answer your question and teach you through humor, where it all sticks.

Onscreen text: What makes you tick?

James Boyd: What makes me tick is my father. And my father, he was the first one that went to college. He decided he was going to go all in, and he went to the very top in his profession, in animal science. 

And he went and taught at Cornell University. And so I never had to wonder when I started at this place, what am I going to do?

I'm going to do what my example was. My example was to really, really be someone that goes all in and then show the care to people that really want to learn and give them your best. And I think that's really what makes me tick.

A computer screen with financial visuals appears, with James Boyd in a small video window in the lower left corner, talking.

Onscreen text: What makes Schwab Coaching® unique?

James Boyd: We talk about education. You want to know is there a human side? And do people actually have experience that can teach you? And I think the biggest thing about our experience and our depth is we have seen different trends of markets. Big massive down trends, sideways up trends. So the people that you're getting taught from, they have experience. This is not the first time they've seen certain things. That's huge. 

Whether you come to the live events or virtual events, that's a different way to learn.

Why do we have different formats? We have different formats because people learn differently at different times. 

But all those three or four ways we actually teach it, all come back to the point of making a difference and helping you make progress. 

Onscreen text: Schwab Coaching® is . . .

James Boyd: If I had to describe Schwab Coaching in one way, it would be a human touch with your personal investing.

Onscreen text: 

Follow James on X 
@JamesBoydCS

The image fades to solid blue. 

Onscreen text: schwab.com/coaching

Music ends.

"Schwab.com" morphs into "schwab.com/coaching." Then the URL morphs into the  Charles Schwab logo.

Onscreen text: Investing involves risk, including loss of principal, and for some products and strategies, loss of more than your initial investment.

Past performance is no guarantee of future results; the value of investments and the income derived from them can go down as well as up. Future returns and the achievement of stated goals are not guaranteed, and a loss of principal may occur.

This material is intended for informational and educational purposes only. This should not be considered an individualized recommendation or personalized investment advice. The securities, investment products and investment strategies mentioned may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decisions.

©2026 Charles Schwab & Co., Inc. All rights reserved. Member SIPC. CC13963030 (1025-PTTR) 

Video Transcript

Hear from James Boyd

Soft music plays throughout.

Charles Schwab logo morphs into Schwab Coaching® logo.

Throughout the video, the speaker (James Boyd) appears sitting on a sofa in an office, smiling and laughing and standing indoors next to a set of stairs, smiling while looking at the camera. 

Onscreen text: James Boyd

James Boyd: My name is James Boyd. I'm a Schwab Education Coach, and I specialize in intermarket analysis.

Onscreen text: What do you love most about being an Education Coach?

James Boyd: What I want to try to do is try to help people make progress sooner and get the right answers. Potential solutions.

I want to help people find out what are their questions, and how do you actually talk to someone who has experience, who cares? 

And then I can explain it to them and then help overcome their fears. Because that's a lot of times what happens is people have questions, they learn potential solutions, and then they say, okay, am I really going to go out and practice it now? 

And I help overcome their fears through experience of seeing markets go up and down.

And that's really what I try to share with them. But the biggest thing is I want to connect with them as a person and say, "I'm an investor, just like you. And I at one point, I was right where you were."

Onscreen text: What is your coaching style like?

James Boyd: Well, if you come to any of my webcasts, they probably have anywhere between 2 to 500 people. People actually come there because they actually know that they're going to see value. I don't waste a lot of time. We cover a lot of material. We actually want to make sure your questions are answered. 

Some people are very good at teaching beginners. Some people are good at teaching beginners to intermediate. Some people are good at teaching advanced and not below. 

I don't care what your question is—that's the topic, okay? And we all can actually talk about it right on the fly. I'm going to teach you. But at the same time is I'm going to teach you with passion. I'm going to get into the details because I love the details.

I'm also going to answer your question and teach you through humor, where it all sticks.

Onscreen text: What makes you tick?

James Boyd: What makes me tick is my father. And my father, he was the first one that went to college. He decided he was going to go all in, and he went to the very top in his profession, in animal science. 

And he went and taught at Cornell University. And so I never had to wonder when I started at this place, what am I going to do?

I'm going to do what my example was. My example was to really, really be someone that goes all in and then show the care to people that really want to learn and give them your best. And I think that's really what makes me tick.

A computer screen with financial visuals appears, with James Boyd in a small video window in the lower left corner, talking.

Onscreen text: What makes Schwab Coaching® unique?

James Boyd: We talk about education. You want to know is there a human side? And do people actually have experience that can teach you? And I think the biggest thing about our experience and our depth is we have seen different trends of markets. Big massive down trends, sideways up trends. So the people that you're getting taught from, they have experience. This is not the first time they've seen certain things. That's huge. 

Whether you come to the live events or virtual events, that's a different way to learn.

Why do we have different formats? We have different formats because people learn differently at different times. 

But all those three or four ways we actually teach it, all come back to the point of making a difference and helping you make progress. 

Onscreen text: Schwab Coaching® is . . .

James Boyd: If I had to describe Schwab Coaching in one way, it would be a human touch with your personal investing.

Onscreen text: 

Follow James on X 
@JamesBoydCS

The image fades to solid blue. 

Onscreen text: schwab.com/coaching

Music ends.

"Schwab.com" morphs into "schwab.com/coaching." Then the URL morphs into the  Charles Schwab logo.

Onscreen text: Investing involves risk, including loss of principal, and for some products and strategies, loss of more than your initial investment.

Past performance is no guarantee of future results; the value of investments and the income derived from them can go down as well as up. Future returns and the achievement of stated goals are not guaranteed, and a loss of principal may occur.

This material is intended for informational and educational purposes only. This should not be considered an individualized recommendation or personalized investment advice. The securities, investment products and investment strategies mentioned may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decisions.

©2026 Charles Schwab & Co., Inc. All rights reserved. Member SIPC. CC13963030 (1025-PTTR) 

Fun fact: James was coached by 35+ tennis pros.

So he knows all about the importance of having coaching at the right time, in the right place, and by the right person with the right mentality.

Connect on social media.

Follow @JamesBoydCS on X for his firsthand perspective on current market activity, real-time market news, and more.

See James in action.

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Look at recent market activity through a technical lens to discover how to potentially capitalize on upward or downward trends. Plus, explore the third-party research and Schwab analysis tools that are available to you.

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