Learn about personalized indexing
Transcript of the video:
Engaging, upbeat music plays throughout.
Onscreen text:
What is Schwab Personalized Indexing®?
As the words of the onscreen sentence fly away, Polaroid photos appear. One shows a man enjoying a cup of coffee, another is of a man in a vintage car, and the third shows a woman holding brightly colored flowers.
Female narrator: Think about your car. Your clothes. Even the coffee you order. You can personalize them to reflect your style or your tastes.
The photos move away and a square wooden puzzle made of angular geometric shapes appears. A square piece is out of and to the left of the puzzle.
Onscreen text:
Shouldn't index investing be personalized?
Narrator: Shouldn't you get the same level of personalization with your index investing?
The square puzzle slides away and is replaced by a wooden pie chart. The puzzle pieces, each of which is a different color, slide in and out of place.
Onscreen text:
Index investing gives you broad market exposure and diversification.
Narrator: Traditional index investing, like through ETFs or mutual funds, gives you broad market exposure and a more diversified portfolio.
The pie-chart puzzle moves to the center of the field, but one piece separates from the rest and moves off to the right.
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But what if the securities don't align with your preferences?
Narrator: But what if some of the securities within a fund don't align with your values or your personal preferences?
The puzzle piece moves back into place. All the pieces briefly move away from each other but then snap back into place.
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You can't remove securities.
Narrator: With traditional index funds, you can't remove securities to suit you.
The puzzle slides away, and new wooden pieces slide in to make a "No" sign in the form of a circle with a diagonal slash through it.
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Or manage gains and losses at the individual holding level.
Narrator: And you can't manage gains and losses at the individual holding level to help improve tax efficiency either.
The wooden pieces slide away, and a digital tablet slides into view. After a moment, "Schwab Personalized Indexing®" appears on the tablet's screen.
Onscreen text:
Schwab Personalized Indexing®
Narrator: We're taking index investing to the next level with Schwab Personalized Indexing®.
On the tablet, the word "Personalized" disappears and is replaced by the same word but in a blue handwritten font.
Onscreen text:
Schwab Personalized Indexing®
The extent to which holdings can be personalized is subject to investment management guidance.
Own your tomorrow®
Narrator: What makes Schwab Personalized Indexing different is in its name: a professionally managed, index-based portfolio that you can personalize.
The tablet slides away, and four square wooden puzzles slide into view. Each puzzle is a different color.
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Choose the strategy that fits your investing goals.
Narrator: Here's how it works. You start by choosing an index-based strategy that gives you the market exposure you're looking for.
Two new puzzles slide in from the left, while two puzzles slide out on the right. The puzzle on the left becomes bigger and moves to the center. One by one, most of the pieces pull away from the puzzle.
Narrator: Then, because Schwab Personalized Indexing gives you the opportunity to own the individual stocks that reflect the characteristics of the index in a separately managed account . . .
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Exclude securities or industries that don't fit your preferences.
The extent to which holdings can be personalized is subject to investment management guidance.
Narrator: . . . you have the ability to exclude individual securities, or even entire industries, if you prefer.
The pieces come back together to reform the complete puzzle.
Narrator: So you get similar market exposure and diversification of an index fund—but customized to your preferences.
The puzzle then recedes and falls away, and four Polaroid photos appear: a woman wearing a wet suit and carrying a surfboard; an older woman smiling; a woman sitting on a surfboard in the water; a man carrying a smiling young girl.
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Direct indexing is now accessible to more investors.
Narrator: This approach—known as direct indexing—has traditionally been available to large institutions and fund managers due to high minimums. But now, Schwab has made direct indexing accessible to more investors.
The Polaroids slide away, and several wooden puzzle pieces move across the field, all joined by a straight line. Some pieces move up and some move down; the line moves with each piece and looks like a graph.
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Tax efficient
Narrator: Schwab Personalized Indexing has a lot to offer. It can also serve as a tax-efficient foundation for your portfolio.
Some puzzle pieces again move up or down, changing the shape of the graph.
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Manage gains and losses at the individual holding level.
Narrator: Because you own each security, gains and losses can be managed at the individual holding level with automated tax-loss harvesting.
The puzzle pieces slide away but the line, now straight, remains. A triangle appears, and the line settles onto it to form a teeter-totter. Two groups of puzzle pieces fall from above and settle at each end of the line. The line tilts back and forth and begins to settle.
Narrator: This allows for tax optimization, which seeks to minimize tax liabilities to help your portfolio potentially outperform the index on an after-tax basis.
The teeter-totter falls away, and new Polaroid photos appear, each showing two to four people in business attire and in an office setting.
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Professionally Managed
Narrator: Experienced portfolio managers monitor your account on a daily basis and use proprietary technology to optimize portfolios and seek out potential tax efficiencies.
The photos move away, and a digital tablet slides into view, displaying online account information.
Narrator: You'll also have visibility into your account. Your personal dashboard makes it simple to review account details and monitor your performance at a glance.
Three puzzle pieces appear, each with a label beside it.
Onscreen text:
Schwab Personalized Indexing®
Customizable.
Tax-efficient.
Professionally managed.
Narrator: Customizable. Tax-efficient. Professionally managed. It's how Schwab Personalized Indexing takes index investing to the next level.
The puzzle pieces and labels slide away. Sixteen different pieces appear and form a rectangular frame around the onscreen text.
Onscreen text:
To speak with a Financial Consultant, call 855-653-1959 or visit schwab.com/consultant.
Narrator: If you're ready for a more personalized portfolio, talk to a Schwab Financial Consultant about Schwab Personalized Indexing.
Some puzzle pieces slide out of view, and some move to form a complete square puzzle that turns blue and becomes a Schwab logo.
Music fades. Then brand music plays.
Onscreen text:
Own your tomorrow®
Music stops.