Before buying stock in a company, you want to make sure it has the financial strength to stay in business for the long-term. A company that can turn a profit, has the cash to pay for its operations and isn't deeply in debt is usually a better investment than a company that's struggling.
To understand a company's financial health, you can start with three measures: profitability, liquidity and solvency.
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The information provided here is for general informational purposes only and should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned here may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decision.
Schwab does not recommend the use of technical analysis as a sole means of investment research.
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